Products, Pricing and Promotion
Tightly integrated with your ERP/SAP, SimpleRetail enables real-time pricing and promotion decisions backed by data. Create flexible and localized pricing plans tailored to meet customer needs. Predictive analytics provide insights into revenue, profit and pricing decisions, giving you a competitive edge.
“Our Competitor Pricing Analysis solution for a leading home improvement retailer enabled their team to make strategic pricing decisions based on real-time issues, and gain insights into the financial impact of different pricing trade-offs.”
- Shelley Schwartz, Retail Principal, Applexus
Allows you to control and arrive at optimized pricing decisions quickly and effectively using data on customers as well as competition. Smart tools like the easy-to-use Pricing Calculator make pricing decisions quick and effective. Our Promotion Analysis and Promotion Management tools help you tailor smart promotional strategies.
Insights into the financial impact and effectiveness of promotions and markdown decisions with an overview of data in real-time
Campaign Management and Coupon/Voucher Management features allow you to make data-driven decisions so that you can run targeted marketing campaigns that deliver results. Increase conversion rates, influence brand perception, and build brand reputation.
Competitor Price Analysis enables agility in responding to competitive changes and dynamic challenges in real-time.
Effectively execute marketing and promotional activities across online and offline channels, using a unified platform with Event-based Scheduling and Campaign Management. Improve marketing strategies and customer experiences while building brand awareness and loyalty.
Update prices in real-time with our Label Printing & Digital Price Tag.
Portfolio analysis tools in tandem with customer insights help drive decisions on resource allocation, merchandising, advertising, and product mix. Gain a holistic perspective on the shopping behavior of your customers with these features.
Interfaces conveniently with SAP for data flow back and forth, feeding information and pulling relevant data to drive business decisions. Our platform also works seamlessly with other retail solutions like WebSphere commerce.
